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reputation defender

Why is it important for an individual to get reputation management?

Online reputation management is usually a daunting process that can help you land your next job opportunity as an individual looking for career progression. You can take control of your digital footprint which can lower the amount of stress and anxiety of being unaware of how companies perceive your business online and help you identify how you want others to portray you online. Your online presence is most important when you are applying for jobs or pitching a business proposal. A survey states that the majority of employers acknowledge searching candidates’ profiles online for the interview process, hence, it’s vital to ensure that you get positive search results.

The first and foremost important thing to notice is that employers search your online profiles to verify the information on your resume and establish it is accurate and reliable, and see if there is content that prevents them from extending your job offer.

How to improve the reputation of your online presence?

Google Your Name

You really need to understand what’s out there about you and Google yourself. Search you’re your name on Google incognito from the geography that your employer will be using. If there’s something suspicious, you will find it over there.

Acknowledge Concerning Searches

Check it if you find anything you need to address in the search results. Don’t just start to freak out if you don’t know how to deal with it. You can find a plethora of services out there to help you update your professional image online.

Network with Best Companies

Your LinkedIn profile is crucial and must be on point. Go to LinkedIn to find people from a company you want to work for. Based on that, try to formulate your profile that matches the company’s objectives and requirements.

Engage over LinkedIn

Start to use LinkedIn proactively when you perform a job search. You can also comment on posts people have there. You need to be relevant to the domain you are in and look for useful content and share. You should engage in a professional conversation.

Show Your Personality

Try to show your real identity through your content. If you have an engaging YouTube channel sharing relevant info, keep it and flourish it. Show your true identity online that can be an X-factor to your presence.

If you’re unable to improve your online brand reputation by yourself, you will need some tips and tricks and a dedicated strategy, or else just hire a reputation management team to help you take back control of your identity online.


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