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Latest SEO trends Google changes to expect in Google 2018

Latest SEO trends Google changes to expect in Google 2018

It has already more than 15 days of 2018, and the start of a new year is the right time to make sure in and see where we stand as an online business and how things will change with time and how these changes will make an impact on our website this year.  Read Latest SEO trends Google changes to expect in Google 2018

Back in the year 2010, there are different speculations about the increasing amount of “content farm” clutter in the search results due to which Google was getting beaten up in the media. In online marketing, a small number of strategies are as reasonable or as speedily evolving as search engine optimization (SEO). Based on a number of things, some trend that extended through the conclusion of 2017, and some assumption on some recently unfolding technologies, Google always comes with some interesting predictions for the SEO field. We as a leading SEO and website designing company help you to understand about the latest SEO trends of Google that are expected to change in 2018:

Video and image search:

In 2018 video and image search quality will vastly improve. Steadily, our online interactions have developed to become more visual. From the past several years, quicker internet speeds, and user-friendly social media platforms that engage with more images and videos has led to a rush forward in visual online interactions.

Due to this reason, Google has been progressively increasing the occurrence and specificity of featured snippets in their search queries.

Mobile-first indexing

It has been over 3 years when Google announced that mobile searches had ultimately surpassed computer and laptop searches on its search engine and last year 2017 it was also noticed that 57 % of traffic among its clients came from mobile devices. In other words, 2018 very well may be the year when sites that fail to work on a mobile device may soon become outdated. So to keep your business in the sync with competitors you can choose our mobile app development services and can stay ahead of your competitors.

Individual customization

Customization is also a major thing that plays a crucial role in SEO 2018. This will change the way many rankings are planned. Google has been pushing the development of more modified search results for the improved fraction of a decade to give superior, more customized SERPs for individuals.

Wrap up

With all these changes Google has come a long way since the late 1990s. There are various changes and algorithms that Google announced from time to time and this time prevalence of mobile search and individual customization change is coming. To make a good place in a search engine you need to focus on long-term SEO strategies that will keep you competitive in the year ahead.

To learn more about Android mobile app development and SEO services India you can contact us today.


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